MENLO PARK, Calif. — Facebook is making it a lot easier for companies to run their business through Facebook.
The social network is opening up two new sections: Shopping and services, which allows businesses to feature their products and services directly from their Facebook pages. The new features were announced during a press event at the company’s headquarters in Menlo Park, California, on Tuesday kicked off by Facebook COO Sheryl Sandberg.
Facebook is now home to more than 45 million Facebook pages, Sandberg revealed. With the changes, page owners will be able to take advantage of two new sections for their businesses’ pages: Shopping and Services. Shopping, which Facebook first began testing in July, allows retailers to showcase and sell their products from their page. Similarly, the Services section, aimed at companies that provide professional services like plumbers or salons, lets businesses highlight their offerings. Read more…
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